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Data Center Connex CloudSmartz:
Solution to the East West Traffic Problem



The modern networks are no longer monolithic entities whose architectures can be optimized for only a few specific applications. With the arrival of virtualization, the cloud computing and ubiquitous mobile devices, the types of services offered increasingly rely on a huge variety of business processes provided as services by other networks, many of which are distributed across multiple domains. Hence, the percentage of data center traffic going ‘east-west’ within and between data centers has risen to over 80% of the total, requiring, network operators to utilize a variety of tunneling and label/tag switching strategies such as VLANs and MPLS. Existing network solutions were never intended to deal with the scale of traffic and the numbers of connections generated by the arrival of virtualization and cloud-based services, and these limitations have become a major headache for most network and data center providers.


Data Center ConneX™: Networking services that work transparently within, across and between data centers and cloud domains

NoviFlow and CloudSmartz provide an elegant way of dealing with these limitations by using the massive matching and flow redirection capabilities of NoviFlow’s NoviSwitches to pre-digest network traffic at the boundaries of the network. Data Center ConneX comprises three main functions. The first automates deployment of services within a multi-tenant data center (Cross Connect). The second extends these services to work across network boundaries (Data Center Interconnect). The third automates the use of cloud-based resources (Cloud Connect). The result is a seamless environment that significantly reduces the time and cost of deploying services across networks, as well as providing the agility to quickly take advantage of new network applications, services and business models as they come to market.

  • Cross Connect:
    • Automate Cross-Connects between customers
    • Enables new products to be offered to customers and pricing models
    • Create a marketplace between customers within the DC
  • Interconnect:
    • Extends Data Center ConneX across multiple DCs with DCI
  • Cloud Connect:
    • Offer automated self-service cloud connectivity to customers
    • Allow your customers to connect to multiple clouds through a single link
  • Bundled solution ready for integration
  • Integrate into the existing environment
  • Customize to your look and feel
  • Built-in network orchestration
  • Designed for on-demand, dynamic networks
  • Future proof, allows new features/functionality to be added over the life of the network

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